“Quonundrums does excellent work, are incredibly strategic, and are terrific to work with. (Also, super-smart.)”
Customers are your key to success.
Let’s get inside their heads.
So, what exactly does Quonundrums do? The short answer is we solve your research riddles. The longer answer is that we employ strategic market research techniques—during online, phone, mail, mobile, and in-person discovery—to uncover the research data and insights that will ultimately drive and support your business strategies.
- Market & Customer Segmentation
- Usage & Attitude Studies
- Pricing, Conjoint & Advanced Analytic AnalysIs
- Brand Tracking
- Product & Concept Testing
- International Capabilities & Extensive Partner Relationships
One size never fits all.
We provide the services you want, and the people you need, in a way that makes the most sense.
We’re A Boutique, Not A Behemoth
Quonundrums is a small, savvy research team. That means we’re responsive, quick on our feet, and far more cost-effective than larger research firms. We’re able to provide one-on-one consulting. And you’ll work with the same team of people from start to finish.
Our No Cookie-Cutter Approach
At Quonundrums, we take the time to do things right. We delve into your questions and concerns. We design a research program specifically tailored to address them. And we deliver data and insights that help you realize your business objectives.
Small Jobs, Big Jobs, Any Jobs
We run a lean, mean research machine. But we also have relationships with other research firms and numerous independent consultants. So we can quickly assemble a team that’s the perfect size, with just the right skills to meet your particular needs.
A small team with big credentials.
Together, the Quonundrums team has over 59 years of experience.
(And, yes, we had to research that number.)
The question we’re most asked.
So, what’s with your company’s peculiar name?
In 2011, when Kimberly and Seth joined forces, they needed a name for their new venture. After applying their extensive research skills to unearth the perfect moniker for their company, and spending countless hours testing the options in front of focus groups, “Quonundrums” emerged as the clear winner. At least, that’s what we tell people.
The truth is that “Quonundrum” is an early spelling (from, like, 1780 or thereabouts) of the word “conundrum.” And since solving our clients’ conundrums is precisely what we do, we decided to run with it.